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Alcohol Harm Reduction Strategy

Welcome to our Alcohol Harm Reduction Strategy for Cheshire West and Chester. Our vision is to enable people to have a sensible relationship with alcohol, which promotes good health and well being and ensures Cheshire West and Chester is a safe place to live. Reducing levels of harm caused by alcohol is everybody's business. The misuse of alcohol affects the health and wellbeing of all our residents, the safety of our communities and the future success of our town centres and their night time economy.

This strategy builds upon a range of excellent work that has been undertaken by partners locally. It outlines action across the life course (that is, from before birth through to older age), with a particular focus on prevention and protecting children and vulnerable groups from alcohol-related harm. We recognise that some people will have established issues with alcohol misuse and for these people our focus will be on recovery, allowing people to maximise their potential and make a positive contribution to society. There are some things we know that will reduce alcohol-related harm that we cannot do locally, such as the introduction of a minimum unit price for alcohol and restrictions on advertising which targets young people. We will continue to lobby the government for changes in these areas.

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